Thursday, August 17, 2006

The evolving role of AIGA

by Ric Grefe, Executive Director of AIGA

After nearly a century representing a mainly print-focused, US-based group of designers, AIGA has spent the past several years revising its strategy to serve an increasingly diverse membership. This is represented in AIGA's new mission statement: to advance designing as a professional craft, a strategic tool and a global cultural force.

Ric Grefe

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